00018 Palveluinnovaatioiden kehittäminen: Massidea.org markkinointi suomessa ja ulkomailla
Keksi markkinointi idea jonka avulla Massidea.orgia voidaan markkinoida Suomessa ja ulkomailla mahdollisimman kustannustehokkaasti.
Start time: 28 Jan, 2011
End time: 11 Feb, 2011
Ideakuvauksesi tulee vastata KAIKKIIN seuraaviin kysymyksiin:
1) Kuvaa mahdollisimman selkeästi ja yksinkertaisesti mikä on markkinointi ideasi.
2) Perustele miksi markkinointi ideasi toimisi
3) Määritä/kuvaa markkinointi-ideasi kohderyhmä mahdollisimman tarkasti.
4) Milloin ja missä tilanteissa markkinointi ideaasi voidaan ja kannattaa käyttää.
Idea kuvauksesi tulee sisältää vähintää 1.500 merkkiä. On toivottavaa että kirjoitat ideakuvauksesi englannin kielellä. Mikäli koet englanniksi kirjoittamisen ylivoimaiseksi, voit myös kirjoittaa suomeksi. Noudata idean syöttölomakeessa olevia kenttäkohtaisia ohjeita jolloin varmistat että muutkin käyttäjät kuin sinä ymmärätävät mahdollismman helposti ja nopeasti mistä ideassasi on kyse.
AIKATAULU:
- Kirjoita ideakuvauksesi 4.2 mennessä ja liitä se tähän kyseiseen kampanjaa.
- Mikäli löydät Massidea.orgista ideakuvaukseesi liittyviä ongelmia, ideoita tai tulevaisuuden visioita, linkitä ne omaan ideaasi.
- Kommentoi vähintään 2 muuta kampanjaan liitettyä ideaa 11.2 mennessä. Kommentointi englannin kielellä on toivottavaa.
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Current posts
jouninyk (1) Huge growth in conspicuousness of Massidea.org by creating an account in Facebook!
What is the most popular application in ICT at the moment? An application called Facebook. The conspicuousness of Massidea.org could be easily improved by joining Massidea.org to Facebook. Facebook has over 600 million users and among them it could be easy to find many Open Source –spirited people and other developers.
Jake (4) massidea.org marketing by students
All universities could include massidea.org to some of their courses. One of the important tasks in the course would be to arrange introduction in the school or in the public happening by students. The idea is that students give more information to the people what massidea.org is and how to use it.
Sonja (1) Marketing Massidea.org using Facebook and Flyers
The marketing idea is to make Massidea.org well known and to perform this cost efficiently. Like many people nowadays, we suggest using Facebook, creating a Facebook account for Massidea.org would be effective and also cost efficient. Marketing would be put into practice with a campaign in Finland.
tinttis (1) Let's wear massidea.org!
In this current world of virtual communication we shouldn't forget all the traditional marketing ways, but of course we need to find new aspects to them. If a person believes in an idea they can even wear it.
Marj (8) Idea for marketing massidea.org
These days internet gives many opportunities for marketing for different age groups. The most obvious and easiest way to promote massidea.org would be probably Facebook.
santtu (1) Marketing massidea.org
Thinking of massidea.org I can't help wondering what is the target group. Say you have a brilliant idea in your head and you've created a need for it too, in other words know how to utilise it in order to make money, why would you share it? People would have to see what good might posting ideas here do for themselves.
Anon (1) Massidea.org markkinointi
Massidea.org yhdistää kysynnän ja tarjonnan käyttäjäryhmiin kuuluvien eri osapuolien luomien mahdollisuuksien kautta.
Warkku (11) An idea for marketin massidea.org
In these days there are lots of choices how to advertise. Marketing via different kinds of internet sites is probably the best way to inform about massidea.org. For example promoting in facebook could be one of the easiest way.
Pe3P (1) Creating a Facebook group and ad will provide good public visibility for Massidea.org
Marketing strategy is to fund a Facebook group for Massidea.org. As in Audi Finland’s campaign the idea is that when enough people join the group, a prize is raffled between the members. There should also be an announcement in the Facebook front page.
Pontus (1) How to advertise Massidea.org
In my opinion I think the best way to promote Massidea.org is to use social media like Facebook.
TomiL (1) Massidea.org markkinointiidea
This is my idea on how to market Massidea.org with the help of social media.
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Comments
Hopefully this small example is helping you to better understand what kind of possibilities innovating in the open networks can offer and how important it is to have feedback from others. However, the full benefits are not realized based on one small studing task and more actions should be made.
Thank you all for you insights and comments.
Pe3P: Sosiaalinen media ja mainokset todella hieno idea! Muodin mukana niin markkinointi on taattua...
Some many people uses Facebook nowadays so this marketing strategy has to work. I think people are so fascinated about Facebook that they think all the campaigns and social causes and other things and groups are so trendy, youthful and current and therefore worth joining. Maybe people think that the more social causes on behalf of an important or touching topic or a group of something modern they join, the better human beings they would seem in the eyes of other people. That thing we have to benefit to get as much public visibility to any important thing we are marketing.
The target group of the marketing strategy is going to be people aged 15-50 years. Yes, they use Facebook more likely than a 75-year old grandpa from the countryside.